It’s mission critical you get your sales setup right. You know who your target buyers are, but how do you engage them and get deals signed? And how do you get the consistent pipeline of work your business needs to scale?
Big ambitions?
Let's make them happen
I'm Will Sawney, the sales and marketing partner for early-stage founders and entrepreneurs
Sound Good? Let's Talk
”If you want consistent high-value business opportunities then look no further as Will is incredible.
Rob DowlingCEO - The Conexus Group
You've created a compelling commercial proposition.
Sales is probably now your #01 priority
Working In Partnership...
We can create a highly-effective sales engine
I’m here to turn your ambitions into revenue. Together in close partnership, we’ll get you leads, opportunities, sales and revenue growth.
Establish clear go-to-market plans
Create messaging that resonantes
Engage key target buyers
Win high-value business
What I Offer
Commercial Strategy
12+ years’ expertise working across an array of B2B sectors including professional services, technology, consulting, recruitment and more.
Creative Skillset
Comfortable creating websites, social content, outreach campaigns, landing pages and sales material, with high-quality copy and design.
Hands-On Implementation
Hands-on and productive, setting plans, processes and technology in motion to deliver efficient, effective and scalable routes to market.
Client Testimonials
Client Testimonials
I'm proud to deliver valuable outcomes for clients.
How To Work With Me
The Growth Accelerator Programme
Ready to grow? Let’s get started with everything you need to unlock early sales success and set up for growth.
Strategic action-plan and task planner to hit your key commercial objectives
Creative production of core digital assets and guidance on personal content
All key technology supplied and configured to achieve consistent results
High quality B2B prospect data provided to enable your network growth
Duration: 6-12 Weeks
Pricing: Contact me for a quote
Next Steps
Two options following our initial engagement
Continued Subscription
Extend our partnership and setup to provide a simple, scalable solution to your sales growth.
Full Transfer
Get a complete transfer of everything created and set up so you can manage everything yourself.
Need Something Else?
Established and evolving? Not quite ready for growth? Or know exactly what you need?
Contact me to discuss a specific brief.
Frequently asked questions
How will we work together?
We’ll work together in close partnership. You’re in charge (after all, you know the market best, and how to sell your proposition) but I’ll help you shape ideas into clear plans and tactical actions that will resonate in all formats. I’ll get hands-on with everything you need behind-the-scenes, whilst you take center stage and close deals.
What will we actually do, practically?
Before you sign any agreement, we’ll figure out a plan that includes ‘who’ you’re targeting, ‘what’ you’re offering and ‘how’ you’re going to reach them. In that process we’ll figure out what you’ve got that’s currently working, what needs to change, and what else we need to do. I’ll give you full visibility over the planned approach.
What are the limitations?
I believe in simplicity. This means I focus my attention on the key assets and approaches that are most likely to help achieve your sales goals. We’ll figure out what these elements are together and agree a plan. If something falls outside my standard scope, I’ll let you know and will be able to recommend partners.
What results can I expect?
At the start of our engagement, we’ll set out goals for the programme. This is a partnership, so it’s not “results guaranteed” but I’m 100% with you on the journey and dedicated to helping you succeed. Together we can achieve sales success.
What happens after our contract ends?
I love working with early-stage and evolving businesses, but at some point things start to require more regular activity to keep things ticking. At that point, I’ll help you identify the right support to maintain your sales performance long-term. Of course I’ll happily stay involved in whatever capacity is useful.
How do you compare to a coach?
Coaches give you advice, but don’t pitch in with practical, hands-on work. I’ll certainly give you strategic recommendations and counsel, but will also take important work off your hands and get stuck in with content production, technical builds and practical activity.
How do you compare to a lead generation agency?
Many early-stage businesses pay for cold email, social and phone outreach services – often on a ‘pay on results’ basis. This works to an extent, but is unlikely to deliver the highest-value clients. It is also unsustainable and costly, compared to building your own capability.
How do you compare to a marketing agency?
Marketing agencies are generally good at creating your initial brand or delivering content on a retained basis – but can be far too expensive and inflexible for everything that early-stage businesses. It’s also rare to find an agency who’s truly committed to your growth.
How do you compare to hiring a staff member?
At some stage you’ll want to make a full-time dedicated hire. But before then, I can offer expertise and capacity at an accessible price-point. I’ll get you setup with the right starting point, allowing you to hire for the skills you really need, at the appropriate time.
Can't I do all this myself?
Absolutely! It’s not rocket science. But, if you’re ambitious…
Ready to talk?
To start, I’d love to learn more about your business and ambitions